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Eyes down please
This week saw the return of the now infamous TP Pub Quiz. Celebrating its tenth year, the Pub Quiz is an opportunity for all The Partners staff to team up and get merry in a local drinking...
View ArticleMissed opportunity
So I love these new ads for Intel, having worked for them in the past agency side, these ads are certainly a move on from where they were, and I love the human ‘bong’ at the end, but why oh why didn’t...
View ArticleIntangible value?
This week we were delighted to have Ogilvy supremo Rory Sutherland come in and share his recent TED talk discussing advertising and intangible value. Rather than me spending the next couple of lines...
View ArticleMy WEF diary
At the end of January, I took a little trip from the (relative) warmth and comfort of my studio desk in Albion Courtyard, to the bleak wilderness of Davos, high up a mountain in the Swiss alps. A spot...
View ArticleOh, ok, go!
So I’m going to have a little rant — don’t you just hate it when you see ads that blatantly copy something from Youtube? Fine. Okay, sometimes it’s hard for everyone to come up with good ideas so you...
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Sixminutessixtyseconds
Last night I delivered my first Pecha Kucha talk. 20 slides, 20 seconds a slide, all run by machine. One of the most breathless six minutes I’ve ever spent (stop sniggering at the back). Some...
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Digital killed the video star
We’ve seen epic movie-style videos, huge budgets spent on blowing things up, turning singers into cyborgs, or having endless well-endowed ladies shaking their thang, dripping in diamonds. So what...
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“Don’t take no as an answer, take it as a question”
Melinda and TEDx Host Yesterday I was lucky enough to be invited along to the latest TEDx event in London. As we’re arranging our own TEDx event in October – TEDxNewSt – I was interested to see, first...
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Meet Dot
Here is a rather interesting approach to the promotion of the Nokia N8 and it’s microscope lens attachment. The lens was developed for use by Doctors in remote locations to take photographs of blood...
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